“Redefining” Marketing
for Stafford Printing
It’s no secret, we love print. So when Stafford Printing approached us to develop a project for their 25th anniversary we were thrilled. More than just a promotion, “Redefined” is conversation-starter and idea-generator that Stafford’s sales team can use in one-on-one meetings with customers and prospects. The book demonstrates not only Stafford’s offerings, but the creative solutions that are possible with digital printing.
Feedback from our Stafford client and their customers has been fantastic, according to Howard.
I took it to one guy, and he absolutely loved the creativity and the idea of what can be done with a digital press. On the spot, he ordered a job based on that piece.”
– Howard Owen, owner, Stafford Printing
About Stafford Printing
Established in 1987, Stafford is more than simply ink on paper. This Virginia-based, full-service communication provider offers digital, offset, wide-format and variable-data printing, plus finishing, laminating, folding and fulfillment.
I wanted something that I could deliver to a customer or prospect and have a conversation about ‘Look what Stafford Printing can do, look what’s possible on an HP Indigo, and look at all the substrates.’ I’m not a salesperson by nature. I need props. And Chris and team delivered.
—Howard Owen, owner, Stafford Printing
